Services for All

UAE's largest bank committed to inclusive banking

First Abu Dhabi Bank (FAB) is the largest bank in the United Arab Emirates, providing a wide range of financial services to its diverse clientele. FAB is committed to ensuring accessibility and inclusion for people of determination and vulnerable groups within their banking services.

FAB sought expertise to create an e-learning module titled "Services for All" to raise awareness and provide training for addressing common questions regarding banking for and with consumers from vulnerable groups and people of determination.

Creating inclusive training that promotes culture change

I was tasked with creating a comprehensive and user-friendly e-learning module that effectively communicated essential information to FAB's staff while promoting a culture of inclusivity and accessibility.

• Engaging content for users with varying e-learning expertise
• Visually appealing design aligned with FAB's branding
• Module itself needed to be accessible to people of determination
• Clear and concise presentation of sensitive information

Interactive module with built-in accessibility features

I developed an engaging e-learning module incorporating interactive elements, multimedia, and real-life scenarios to maintain learner engagement and facilitate deep understanding of the subject matter.

Professional banking aesthetic with accessibility in mind

The module features visually appealing graphics and a user-friendly interface that aligns with FAB's branding and design guidelines while maintaining WCAG accessibility standards.